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Bill Kent

Marketer
Act-On Software
Bill Kent - Act-On Software

With experience building dozens of cross-channel marketing strategies and countless high-performing campaigns, Bill’s secret is simple: never stop looking for “edge” that will help you shatter your marketing metrics. Bill’s career has been equally split between setting strategy in-house, and being a trusted adviser to marketing and sales leaders from the agency side. In his current role at Act-On, Bill spends most of his time building effective go-to-market strategies, creating compelling messaging & content, and working closely with sales to drive revenue.

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