How Brands Grow: The Laws of Marketing that Drive Sustainable Growth
Just like there are laws of physics that govern gravity, there are laws of marketing that govern growth. The laws of marketing help marketers grow brands, gain share, and increase sales. These laws help marketers grow their careers, too. LinkedIn’s B2B Institute has partnered with the Ehrenberg-Bass Institute to outline the laws marketers must follow to grow. Join Ty Heath of LinkedIn to start your journey to a more evidence-based — and successful — approach to marketing!
After this session, you’ll be able to:
- Understand the laws of marketing that govern growth
- Apply the evidence-based laws of marketing to gain share and increase sales
- Grow your marketing career