Be the Hero: Fearless Growth via Efficiency and Automation with Google Search Ad

This session will focus on leveraging machine learning to run efficient paid search campaigns creating time and budget savings to foster growth. If you have several years’ experience in paid search and want to understand how to automate tactical in an effort to focus on strategy, join us for this session.

After this session, you’ll be able to:

  • Identify the best automation tools for maximum efficiency
  • Implement a full-funnel audience growth strategy
  • Prove (or Report) the value of full-funnel strategies in analytics